Client: Queensland Travel Centres
Project: National eMarketing system
The brief:
To deliver an electronic mail system to manage Queensland Travel Centre's national marketing campaigns.
Solution:
Queensland Travel Centres utilise this system to implement their national email marketing strategy. The unique approval process allows the marketing manager to control content quality across the board.
Throughout Australia, Queensland Travel Centres now distribute multiple email campaigns to state-based subscribers. |
Client: Warner Brothers Consumer Products
Project: Consumer Products - online promotions
The brief:
Warner Bros Consumer Products required a system in which they could inform their distributors and internal personnel of upcoming events, new products and other industry news.
Solution:
A customised content management system was developed to enable WBCP to market their new products electronically. WBCP are able to track and review their marketing collateral as it is viewed. The CMS uses a series of 20 templates in order to brand the information in accordance to the content. Their creative layout reflects their fun product range.
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